AC/DC‘s classic 1977 song “Whole Lotta Rosie” is featured in the first official trailer for ABC‘s upcoming revival of Roseanne Barr‘s long-running hit sitcom “Roseanne”. The one-minute spot, which debuted during Sunday night’s Oscars broadcast, can be seen below.
The series, which is set to launch March 27 at 8 p.m. ET/PT with back-to-back episodes, will see the return of original stars Roseanne Barr (Roseanne), John Goodman (Dan), Laurie Metcalf (Jackie), Sara Gilbert (Darlene), Michael Fishman (DJ), Lecy Goranson (Becky) and Sarah Chalke (who also played Becky but is returning for a new role).
AC/DC singer Bon Scott reportedly wrote the lyrics of “Whole Lotta Rosie” about a “fairly large-sized” Australian groupie who was at the band’s 1976 Queenstown concert. The words read in part: “Ain’t no fairy story, Ain’t no skin and bones, But you give it all you got, Weighin’ in at nineteen stone, You’re a whole lotta woman, Whole lotta Rosie”
AC/DC has famously been reluctant to license its music for advertising, although the band appears to have softened its attitude toward the practice. In 2011, AC/DC allowed the opening riff to its “Back In Black” song to be used in a commercial for Walmart, three years after making its “Black Ice” album available for sale in the U.S. exclusively at Walmart stores.
“They have a purist approach,” Steve Barnett, the chairman of Columbia Records, a division of Sony Music Entertainment, told The New York Times. (He also managed the band from 1982 to 1994.) “Their instinct was always to do the right thing for fans, think long term and not be influenced by financial rewards.”